Shelley Sapyta, Account Executive in Sales, and Randy McKenzie, National Sales Manager for AtlasBooks, attended Author 101 University in Las Vegas, October 30 and 31. Top publishing and marketing experts from around the country shared their tools and techniques on how to get books published as well as be successful as an author and publisher.
With more than 350 attendees, the two-day university was extremely busy, and excitement was in the air. Shelley and Randy were constantly meeting new and repeat authors with new books.
The booth was nonstop action with authors wanting quotes on printing and advice on distribution and marketing. Shelley said, “We enjoyed meeting and advising new authors on how to get their book printed and make the right decisions. We left making new friends with lots of interest in our publishing services.”
As part of the program, Randy was on a “panel of experts” discussing sales and distribution. The panel included many prestigious people from the industry including Scott Hoffman—Folio Literary Management, David Hancock—Morgan James Publishing, John Kramer—Publishing Consultant, Ken Atchity—Literary Agent, and more.
Mark Victor Hansen, the bestselling author of the Chicken Soup for the Soul series, and Rick Frishman, public relations expert and bestselling author, hosted the event.
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