AtlasBooks Distribution Blog

Getting on a reading list of any type is good for a book. It gives the book a vote of confidence. It also puts the book in line with other books so that if a reader likes one book in the list, they will be more likely to pick up another book on the list.

Even if your book doesn’t make a popular summer reading list like those mentioned previously in Summer Reading – Part 1, the summer spin could still be a good marketing tool for you. Ask your local bookstore or library to do a list and ask that they include your book. And offer to do an event with them. Summer events tend to draw less people because summer is a time for travel, sports, and other activities, but a summer-themed event could work well in some communities.

You could also check out summer lists with genre-specific publications. Have a fiction book based in the Mississippi? Check with state-specific publications or even chambers of commerce to see if they would be interested in putting together a list of books about the area. You could even research some other books that would fit the list well to make it less work for whoever you are submitting the work to. You could go so many directions with this.

Remember that a key in any type of promotion is timing. Now is not the time to put together a summer reading list, so if you are reading this and think your book might be a good fit, now is the time to start planning for next summer or for your next book.