Information excerpted from:
Skodzinksi, Noelle. “36 Twitter Tips for Book Publishers”. Book Business Magazine. 2009 December.
“If you are a good Twitterer, people will trust you, even if you are a brand, and will trust your recommendations. And word-of-mouth is the best marketing tool,” says Malle Vallik, director of digital content and social media at Harlequin [...]
Archive for the ‘Publisher Information’ Category
Twitter Tips for Book Publishers
Posted in Marketing, Publisher Information on March 3, 2010 | Leave a Comment »
MyLibrary
Posted in Publisher Information on February 24, 2010 | Leave a Comment »
Information directly excerpted from:
ExLibris and Ingram Digital Launch E-Content Collaboration. Press Release. 9 February 2010.
“ExLibris and Ingram Digital, an Ingram Content Group, announced an agreement on February 9, 2010 , to now have e-book content offered through Ingram’s MyLibrary.”
How will this venture benefit Librarians?
“Librarians can now have one search and discovery tool that they [...]
Mom’s Choice Awards
Posted in Publisher Information, Uncategorized on February 15, 2010 | 1 Comment »
Information excerpted from: http://www.momschoiceawards.com
About the Mom’s Choice Awards:
The Mom’s Choice Awards is known for establishing the benchmark of excellence in family-friendly media, products, and services. This annual competition recognizes authors, inventors, companies, parents, and others for their efforts in creating quality family-friendly media products and services. The Mom’s choice Awards seal helps families and educators [...]
Marketing & Public Relations
Posted in Marketing, Publisher Information, Uncategorized on February 8, 2010 | Leave a Comment »
When launching a new book, it is very important to consider the necessary steps for both getting a book onto the bookstore shelves, then getting it off the shelves and into the hands of eager readers. Marketing and publicity are both necessary, but each needs to be seen as a separate, yet coordinated effort that [...]
The Latest Marketing Trends
Posted in Marketing, Publisher Information on February 1, 2010 | 1 Comment »
Excerpted from: Circle, Alison. Library Journal. Marketing Trends to Watch.
1. Twitter.
You can speak directly to your customers
Twitter allows you to create a following of people that are interested in what you have to say
2. Online Reputation Management. Many organizations spend a majority of their time managing their online brands created for their company as much as they [...]
Book Marketing
Posted in Marketing, Publisher Information on January 18, 2010 | 1 Comment »
“Excerpted with permission from Brian Jud’s Book Marketing Matters newsletter”.
Savvy Self-Promotion
Penny Sansevieri, author of From Book to Bestseller,
As any search engine optimization expert will tell you, keyword research is a funny animal. The type of keyword research you do will vary depending on what you’re using the keywords for. Article research for example will be much [...]
Fall Catalog Reminder
Posted in Publisher Information on January 11, 2010 | Leave a Comment »
To All Publishers:
This is a reminder that the deadline for the fall selling season through AtlasBooks distribution is March 1, 2010. New titles that have not yet been submitted to AtlasBooks must be received by March 1,2010, or they will carry over to the Spring 2011 catalog.
Please contact your account executive at your earliest convenience to ensure that your titles [...]
Posted in Marketing, Publisher Information on January 5, 2010 | 1 Comment »
Facebook is not only an effective tool to communicate with family, friends, and co-workers it is also an effective marketing tool to promote your title and its FREE. Having your own Facebook page is very easy to navigate. As a “Facebooker” it is very simple to upload photos, belong to groups, RSVP to upcoming events, and [...]
Get Money
Posted in Our Publishers, Publisher Information on December 29, 2009 | 3 Comments »
Information directly obtained from: 24-7 press release:
“NEW YORK, NY, December 24, 2009 /24-7PressRelease/ — GET MONEY, the Magazine of Choice for the Corporate Hustler , has announced the national release of its highly anticipated publication. The magazine will be available at newsstands across the nation Tuesday, December 29, 2009.
GET MONEY is a new urban business [...]
Book Marketing
Posted in Marketing, Publisher Information on December 15, 2009 | 1 Comment »
Online Book Promotion – Dana Lynn Smith
(Book marketing coach Dana Lynn Smith is the author of The Savvy Book Marketer’s Guide to Successful Social Marketing, http://www.SavvyBookMarketer.com. For more book marketing tips, visit http://www.BookMarketingMaven.com.)
Twitter is a great way to develop relationships and promote yourself and your book. But it’s important to avoid being seen as someone [...]
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